變革管理

1.變革管理基礎(chǔ)
變革管理的定義
變革管理的重要性
變革管理的類別

2.為什么變革不可避免
客戶需求的改變
新技術(shù)的推動
市場競爭格局的變化
企業(yè)競爭戰(zhàn)略的調(diào)整
企業(yè)人員結(jié)構(gòu)的變化

3.組織機(jī)構(gòu)變革的不同形態(tài)
集中模式的優(yōu)勢和不足
自主模式的優(yōu)勢和不足

4.如何進(jìn)行組織調(diào)整
確定變革路徑圖
發(fā)起變革
激活變革杠桿
鞏固變革成果

5.確定變革路徑圖
了解變革流程
明確目標(biāo)
預(yù)計變革影響
識別參與者的相互作用
確定戰(zhàn)略

6.發(fā)起變革
給變革賦予意義
讓關(guān)鍵人員參與進(jìn)來

7.激活變革杠桿
信息/交流
參與/動員
技能提升

8.鞏固變革效果
認(rèn)可變革付出
分享正確做法
決定做出改進(jìn)

1. Foundation of change management
Definition of change management
Importance of change management
Classification of change management

2. Why changes cannot be avoided
Changes of customers’ demands
Pushing by the new technology
Changes of competitive environment
Adjustment of competitive strategy
Changes of enterprise personnel structure

3. Different forms of organizational structure changes
Advantages & disadvantages of the concentration mode
Advantages & disadvantages of the autonomous mode

4. How to adjust the organization
Making the changes path diagram
Launching the changes
Activating the levers
Consolidating the achievements

5. Making the changes path diagram
Understanding the change process
Clarifying the target
Estimating the change influence
Identifying the interaction of the participants
Making the strategy

6. Launching the changes
Meaning the changes
Involving the key person

7. Activating the changes lever
Information / communication
Participation / mobilization
Skills upgrading

8. Consolidating the changes achievements
Accepting the change investment
Sharing the right practices
Deciding to make improvement